Title: Vice President, Enterprise Public Relations
Social Media Handles: @woodallPR (Twitter)
Yanique Griffin-Woodall is Vice President, Enterprise Public Relations at 1-800-FLOWERS.COM. She is responsible for leading the enterprise public relations division and external agencies in strategic integration of consumer communications programs to support 1-800-FLOWERS.COM and its subsidiaries. She leads the public relations strategy and execution for business-to-business and trade focused programs, is responsible for global reputation management strategy and serves as the senior communications advisor as part of the Leadership Team.
Woodall joined 1-800-FLOWERS.COM as director of public relations, consumer floral brand in 2006. In this position, she directed the public relations department in strategic integration of public relations programs for the consumer floral brand to support the sales team, marketing and new business initiatives. Previously, she worked for Avon Products, Inc., and was responsible for the marketing and communications for the company’s flagship and first retail venture in New York City. Woodall was also senior manager, corporate communications group at Fujifilm, USA, Inc.
Since 2003, Woodall has been an Adjunct Assistant Professor in Hofstra University’s School of Communications. In addition, she holds an Adjunct Faculty position with George Washington University. She has earned a bachelor’s degree in communications/mass media studies from Hofstra University and a master’s degree in corporate and public communications from Seton Hall University. Woodall has been recognized as Long Island Business News Top 50 Most Influential Women (2009) and PR Week Top 40 Under 40 (2012) . Also, she has published several public relations industry articles in publications, including PRSA’s Public Relations Tactics Magazine and PR Week.