Ready to Run: Campaign Training for Women

A Record Number of Women are Running for Political Office in 2018

GSPM is proud to present this event in conjunction with our valued partners:

 

Ready To Run

        Grassroots Professional Network WGROzy Media

 Do you aspire to: 
* Run for office in 2018?
* Start preparing for a future run for public office?
* Work or volunteer on a political campaign? 
* Become more politically active?

Then plan to attend the first ever “Ready to Run” workshop in Washington, D.C., hosted by The Graduate School of Political Management on Saturday, March 3 from 8 a.m. to 6:30 p.m. on GW's main campus in DC. This event is poised to be the largest gathering of women's politics and advocacy groups in Washington.

You'll learn from the top practitioners and consultants from both sides of the aisle about how to run a political campaign. And you’ll meet key officials from political parties and groups who support women candidates.

This one-day bipartisan women's political leadership training program, developed at the Center for American Women & Politics at Rutgers, will help you prepare for the 2018 elections, either as a candidate or as a campaign staffer/volunteer.  

Conference Agenda:

8:30 – 9:00 a.m. Morning Networking Session & Breakfast

 

9:00 – 9:20 a.m. Plenary: Welcome Remarks Why You Should Run for Public Office

Speaker:

Dr. Lara Brown, Director, George Washington University Graduate School of Political Management

 

9:20 – 10:30 a.m. Building Your Campaign: This session provides an overview of the key elements of a campaign, including positioning yourself to run for office; campaign organization and developing your campaign plan.

Speaker: 

Liz Chadderdon, President, The Chadderdon Group

 

10:30 – 11:30 a.m. Public Speaking & Presentation Skills: This session will introduce you to the skills and attitude that is necessary to persuade voters, face opposition, and speak to the media in a confident, convincing, and cogent manner.

Speaker:

Deb Sofield, Executive Speech and Corporate Presentations Coach 

 

11:30 – 12:00 p.m. Your Digital Reputation: This session focuses on using social media to further grow your audience, maintain contact with your base and potential voters, and leverage grassroots efforts.

Speaker:

Crystal Patterson, Government & Politics Outreach Manager, Facebook

 

12:00 – 1:10 p.m. Luncheon Plenary: Laying the Groundwork for Public Life

This session offers advice from women serving as public leaders including learning to raise one’s public profile; leveraging community leadership; types of elected office to consider; working on campaigns and balancing the competing priorities of political and family life.

Speakers: 

Jennifer Duffy, Senior Editor for the Cook Political Report

Kristy Pagan, State Rep, Michigan (D-Canton)

LaRuby May, former Councilmember, Washington DC Ward 8

Jennifer Passey, Councilmember, City of Fairfax 

Ashley Carter, Board Member, DC Board of Education

Jody Rushton, President, National Federation of Republican Women

 

1:15 – 2:30 p.m. Behind Every Successful Woman is a Tribe

Being elected to office takes a tribe of dedicated supporters. A successful candidate needs volunteers to assist in spreading the campaign message to voters, to serve as a trusted advisor and to assist in managing the logistics of running for elected office. Each of our 18 co-sponsors will staff tables allowing participants to network as well as learn about the services they offer.

 

2:30 – 3:30 p.m. Campaign Messaging: Every candidate needs a campaign message that is authentic to your values and your community. This session will cover how to develop your message and deliver it with confidence.

Speaker: 

China Dickerson, President, Dickerson Strategies (invited)

 

3:45 – 5:00 p.m. Financing Campaigns: Fundraising is one of the most crucial aspects of a campaign. This session covers key components of campaign fundraising including developing a strategy for your campaign; building a donor list and leveraging special events.

Speaker:

Nancy Bocskor, President, Nancy Bocskor Co.

 

5:00 – 5:30 p.m. Closing Remarks

 

5:30 – 6:30 p.m. Final Reception

 

Tuition, which includes lunch, snacks and materials, is $150.