- Adjunct Professor
Employer: Ben Zingman Communications (bzingcom)
Social Media Handles: N/A
A successful issues communications, marketing, crisis and public relations strategist, writer and manager, Ben Zingman has served corporate, trade association and non-profit clients for more than 35 years. Using the skills and judgment honed at top-tier Washington, DC public relations firms Hill and Knowlton, Fleishman Hillard and Edelman, in 2003 he formed bzingcom to provide clients with personalized, reality-based counseling, public affairs and marketing communications program development and execution. Activities also include media and presentation training and executive writing services including speeches, web site content and feature articles.
Since opening its doors, bzingcom has produced solid results for a wide range of clients including the American Association of Port Authorities, American Chemistry Council, Chlorine Institute, Edison Electric Institute, Federal Aviation Administration, Fuel Cell and Hydrogen Energy Association, John Adams Associates, National Solid Waste Management Association, Prince William Hospital, Turn Key Office Solutions, Veolia Transportation and more.
Zingman began his career as a teacher in New York City and at Rutgers University where he earned a Ph.D. in political science. His dissertation, Beyond the Fourth Branch, focused on the role of the news media in American politics.
A graduate educator since 2004, at GWU’s Graduate School of Political Management he teaches the courses on “Public Opinion, Political Socialization and Public Relations,” and “Managing Association and Non-Profit Communications in a Changing Environment.” He also serves as an advisor on student “Capstone” projects. Prior to serving at GWU, Zingman introduced graduate courses on “Strategic Communications Program Management,” and “Media, Power and Politics” and served on master’s thesis committees. He was awarded the GWU College of Professional Studies Faculty Excellence Award in 2011.
“The bottom line? I am a PR ‘lifer’ with extensive Washington experience who believes that we can —and should—enjoy what we do and find meaning in our labors.”
Ph.D., Rutgers University
M.A., Rutgers University
B.A., Brooklyn College
PR for Non-profits & Associations
Public Opinion/Political Socialization